News item

Tobacco retailers pass underage test in North Cumbria

Cumbria County Council’s trading standards has praised tobacco sellers in North Cumbria after all five premises that were visited recently passed an undercover test purchase operation. 

All five retailers from across Carlisle and Longtown successfully challenged the 16 year old volunteer for proof of age identity before refusing to sell them tobacco. 

Mike Smyth, Public Protection Manager at Cumbria County Council, said: “I am pleased to see that the retailers tested complied with their legal obligations. Our staff work closely with traders to ensure compliance with the law throughout the year and these undercover checks form a vital part of this work.  

“Although this was an encouraging result,  I would remind all businesses that they should ask for identification that proves a person is 18-years or older, such as a passport, driving licence or proof of age card, before selling age-restricted products to young people." 

Anyone with information regarding illegal sales of alcohol, tobacco, knives, butane gas or other age-restricted products can inform Trading Standards by contacting the Citizens Advice Consumer Helpline on 08454 04 05 06 or Cumbria police on 101 or by emailing  All information will be treated in the strictest confidence. 

For further information contact Communications Adviser Jim Smith on 01228 226325 or 07960 109125.  

DATE: 29 April 2014